Pernod Ricard
Start with Data supported Ergonomic Solutions, a global manufacturer of technology mounting solutions for retailers, to organise and enrich their diverse product data. With a wide portfolio — including the SpacePole® range and compatibility plates for multiple card readers — Ergonomic Solutions needed a taxonomy and data model that would support the launch of their new website and provide clarity for both customers and partners.
The Challenge
Ergonomic Solutions operate in over 50 countries, offering a complex product catalogue of components and mounting solutions.
Slow product introduction processes made it difficult to scale the portfolio effectively.
Manual data entry and management created inefficiencies and slowed digital initiatives.
Poor data quality and many versions of the truth limited visibility and consistency across products.
The key challenge was to design a taxonomy and attribute model capable of capturing diverse product data — particularly compatibility information — while ensuring scalability for future growth.
What We Delivered
We engaged with Ergonomic Solutions to design and implement a product information management (PIM) framework that would underpin their new website launch. This included:
Data model design: Covering both products and components, ensuring compatibility attributes were captured at scale.
Enrichment processes: Defining workflows and detailed processes for product data enrichment.
Inheritance model: Creating a taxonomy-driven inheritance structure, allowing attributes to flow logically from higher-level groups to individual products.
“Start with Data have helped us put the right foundations in place for our digital growth. With a clear taxonomy and data model, we can present our full product range online, show compatibility more effectively, and ensure customers can find exactly what they need.”
The Outcome
Increased Range Online
More products available via the website, enabling a broader digital shelf.
Compatibility & Clarity
Customers can easily filter products based on compatibility with third-party devices.
Data Quality & Syndication
Enhanced product data quality with the ability to syndicate directly to external data pools, reducing reliance on third parties.
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From PIM strategy to hands-on implementation, we help manufacuring businesses like Ergonomic Solutions scale with confidence.