In the realm of eCommerce, the management of product data is a cornerstone for success. Traditionally, Excel spreadsheets have been the go-to tool for this task, known for their simplicity and widespread use. However, as the digital landscape evolves, we know very well the limitations of Excel in handling eCommerce data, not least because of… Read More »From Excel to PIM: Transitioning to Akeneo
Businesses in eCommerce tend to use an ERP platform to manage their core operations. A wise choice because it’s a versatile piece of kit. However, there’s one area where ERP systems don’t function well – complex product information, with its increasingly extensive data alongside digital assets like videos, images, and all manner of multimedia content.… Read More »Greater longevity for your legacy ERP with a PIM bolt-on
The simulation of human intelligence processes by machines, typically computer systems. These include learning (acquiring the information and rules for using the information), reasoning (using rules to reach approximate or definite conclusions), and self-correction. AI covers various subfields like machine learning (where algorithms learn from data), natural language processing (enabling computers to understand and generate… Read More »What is Artificial Intelligence?
The protocols and tools for building software applications which allow different systems or components to communicate and share data seamlessly. APIs ease integration of new software (like PIM software) with existing tech stacks. It defines the methods and data formats which can be used to perform various operations, such as retrieving, updating, and managing data… Read More »What is an API (Application Programming Interface)?
Application Programming Interface is a set of rules and protocols for building and interacting with software applications, enabling different software systems to communicate with each other. An API connector is a software tool which smooths the exchange of data between a PIM system and other applications, as it enables automated transfer of product information and… Read More »What is an API connector?
Adobe Commerce is an eCommerce platform acquired from what was known as Magento in 2018. It offers a flexible, cloud-based system enabling businesses to create and manage online stores with a range of customisable features. It is designed for scalability and has an extensive set of tools for content management, merchandising, customer segmentation, and promotions.… Read More »What is Adobe Commerce?
A glossary of data management, PIM and MDM terms and definitions to improve your understanding. adobe commerce akeneo API (Application Programming Interface) API connector aritificial intelligence (AI) big data bluemeteor bigcommerce composable commerce customer experience management (CXM) data architecture data cleaning data cleansing data governance data integration data management data mesh data migration data model… Read More »Glossary
This article answers the most pressing questions about how Akeneo and its PIM solution support the drive for excellence in customer experience, business efficiency and revenue growth. It outlines Akeneo’s credientials as robust eCommerce platform which equips you not only for competing effectively, but also scaling your operations as you grow into new markets. What… Read More »Akeneo for E-commerce: Your Questions Answered
B2B and B2B businesses alike are having to get used to the challenges and demands of managing vast volumes of increasingly extensive product data. Excel has been the longstanding go-to tool for product information management, but its limitations are becoming painfully apparent in the rapidly-evolving modern e-commerce ecosystem. That’s why transitioning from Excel to a… Read More »What are the benefits of transitioning from Excel to PIM?
The ability to manage product information efficiently has become a central competitive factor for B2B and B2C businesses across various sectors. Product Information Management (PIM) has emerged as an indispensable tool, offering efficiency and quality when handling complex product data and digital assets like high-quality images, videos, audio and accompanying documentation. Our comprehensive guide takes… Read More »What is PIM?
Understanding how Product Information Management and Digital Asset Management work hand-in-hand is crucial for merchants of all types aiming to optimise their online presence. PIM focuses on managing detailed product information, while DAM is dedicated to organising and distributing digital assets such as images, videos, and essential documentation. The integration of the two systems offers… Read More »What is the Synergy Between PIM and Digital Asset Management?
Here at Start with Data, we’re delighted to announce that we’ve been honoured with the prestigious Rising Star Award for Solution Partner at Unlock 2024, the Akeneo annual global partner and customer summit held in Boston, Massachusetts. As a market-leading global PIM solution provider, Akeneo’s annual awards recognise the valuable contributions of high-performing solution and… Read More »Start with Data wins the Akeneo Rising Star Award for Solution Partner 2023
Imagine having all your product details in one place where you can easily update and share them. That’s what a Product Information Management (PIM) system does. It helps you keep track of all your product specifications, images, prices, and more, making your life easier and ensuring everyone has the latest information. Benefits of a PIM… Read More »Simplifying Product Information Management (PIM) for Building Materials
The building materials sector is a foundational component of the construction industry, and it’s undergoing a transformative digital shift. Centralising product data is emerging as a key strategic move, driving efficiency, sustainability, and competitive advantage in this rapidly evolving market. The Imperative of Digitisation Embracing New Technologies: Traditional sales models, reliant on regional sales staff… Read More »The Digital Shift: Centralising Product Data in the Building Materials Sector
When navigating the complexities of product information management, Akeneo’s PIM solution emerges as a key player, both for Product Information Management (PIM) and Product Experience Management (PXM). Our article addresses the most common questions asked about Akeneo and the capabilities of its PIM solution, contrasting them with its competitors, and highlighting its unique strengths. What… Read More »Akeneo Explained: Your Top Questions Answered
The ability to manage product information efficiently has become a central competitive factor for B2B and B2C businesses across various sectors. Product Information Management (PIM) has emerged as an indispensable tool, offering efficiency and quality when handling complex product data and digital assets like high-quality images, videos, audio and accompanying documentation. Our comprehensive guide takes… Read More »What is PIM? A Comprehensive Guide to Product Information Management
Product Information Management (PIM) is a pivotal tool for marketing and sales. PIM systems provide an all-encompassing way of managing product data as well as driving demand, and streamlining online sales processes. Below are the multifaceted impact of PIM on online sales and marketing strategies. Marketing and sales strategies PIM plays a central role in… Read More »What is the Impact of PIM on Online Sales and Marketing?
The Foundation of Effective Product Information Management As the scope and reach of digital commerce expands, the volume and complexity of product data is increasing, and Product Information Management (PIM) stands as a crucial component for businesses aiming to thrive in the e-commerce landscape. As data is rapidly growing, with IDC’s report predicting a leap… Read More »What is the Importance of Data Quality in PIM?
The digital commerce ecosystem is constantly evolving, and the mushrooming influence of Artificial Intelligence (AI) and Machine Learning (ML) hasn’t ignored Product Information Management (PIM). In fact, it’s reshaping how businesses manage, organise, and use product data. AI is not only enhancing operational efficiency but also redefining the nature of competitive dynamics in the market.… Read More »What is the Role of AI in PIM?
Introduction to PIM Product Information Management (PIM) software is now a central tenet of any business’s strategy for managing, enriching, and distributing product data. Understanding what PIM is, and selecting the right system, are critical knowledge bases to enhance your business’s performance in omnichannel marketplaces. The key considerations in selecting the right PIM for your… Read More »What is PIM Software and How to Choose the Right One?