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When Your ERP Limits Your Product Catalogue: A Common Trap for Building Materials Distributors

If you’re a building supplies distributor, chances are your ERP was never designed to handle rich product content. It’s great at managing stock and pricing—but when it comes to showing technical specs, datasheets, certifications, or multiple images for a single product, it falls short. That’s a problem. Because your customers—whether trade or retail—expect more. The… Read More »When Your ERP Limits Your Product Catalogue: A Common Trap for Building Materials Distributors

What is taxonomy? Meaning, examples and how it affects your site searchability

I’m sure you’ve wondered why some websites are easier for you to navigate and apparently more search engine-friendly than others. The underlying secret lies in the quality of their taxonomy. In this article, we investigate what taxonomy is, examine different types of taxonomies, and give you an overview of how a well-structured taxonomy can significantly… Read More »What is taxonomy? Meaning, examples and how it affects your site searchability

How to get your product data ready for marketplaces

There aren’t many ecosystems more data-driven than eCommerce marketplaces, and all merchants want to expand their reach and boost revenue streams. However, one challenge in succeeding is having high-quality product data which is suitably-prepared to be unleashed on the public. That’s why our article covers the essential steps to follow so you optimise your product… Read More »How to get your product data ready for marketplaces

How to integrate your PIM with an eCommerce platform

Integrating Product Information Management (PIM) software with existing tech stacks has historically been challenging due to the disparate nature of legacy systems. Enterprise Resource Planning (ERP) and Customer Relationship Management (CRM) systems often operate on different formats and protocols, leading to compatibility issues. These systems were typically built in silos, without consideration for interoperability, making… Read More »How to integrate your PIM with an eCommerce platform

PDFs and Phone Calls: Why the Industry Still Struggles with Supplier Data

Walk into any construction materials distributor, and you’ll still see it: teams chasing product specs buried in PDFs, emailing manufacturers for safety sheets, or phoning a supplier to check whether something is CE marked. It’s 2025, but the supply chain still runs on manual processes—and it’s costing you time, accuracy, and sales. Old Habits Die… Read More »PDFs and Phone Calls: Why the Industry Still Struggles with Supplier Data

Why Your ERP Isn’t a PIM and How That’s Costing You Sales

If you’re like most industrial manufacturers, your ERP is the nerve center of your business. It tracks inventory, manages finance, handles procurement—and you probably store product specs in there too. But if you’re using your ERP to manage product content? You’re likely hitting a wall. Because while your ERP might know what you sell, it… Read More »Why Your ERP Isn’t a PIM and How That’s Costing You Sales

Managing Product Variants at Scale: A Faster Way for Manufacturers

Managing product variants might seem like a simple task at first. Until it isn’t. One product. Five sizes. Four connectors. Six voltage options. Multiply that across your entire catalog and suddenly, you’ve got thousands of variations, each requiring its own set of data points, documentation, and channel-specific content. And the biggest problem? Most of that… Read More »Managing Product Variants at Scale: A Faster Way for Manufacturers

What is Syndication? Meaning, examples and how to amplify your brand visibility

In eCommerce, it’s hard to stand out, but you need to if you’re to thrive. In this respect, it’s syndication which offers a strategic advantage by enabling brands to distribute content and product information across various platforms, amplifying their visibility and reach. In this article, we’ll take a good look at syndication, list its benefits,… Read More »What is Syndication? Meaning, examples and how to amplify your brand visibility

Engineering vs. Enrichment: Why Technical Product Data Alone Isn’t Enough to Drive Sales

Your engineering team knows your product inside and out. Specs? Spot on. Tolerances? Verified. Test results? Documented. But when it comes time to launch that product into the market, something gets lost in translation. And if you’ve ever heard “this product isn’t converting” or “why can’t we find it on the distributor site?” — chances… Read More »Engineering vs. Enrichment: Why Technical Product Data Alone Isn’t Enough to Drive Sales

What is product data? Meaning, examples and how to centralise it

Businesses of all types and sizes know how important effective management of product data is for sustainable success (or, at least, those businesses in the know!) When it comes to product data, whether you’re a retailer, distributor, or manufacturer, understanding that data and centralising its management can enhance customer experience, streamline operations, and increase sales.… Read More »What is product data? Meaning, examples and how to centralise it

PIM Buyers Guide

With hundreds of PIM software vendors worldwide, choosing the right PIM solution can be a daunting & confusing task. Use our guide to assess PIM solutions against the right capabilities to make an objective and informed choice. Download the FREE eBook​

Why PIM is Essential for Brands and Manufacturers

The key trends in manufacturing industries across a range of industry verticals indicate that high quality product data, digitised data management and automation of repeatable processes are key to any manufacturer adapting their strategy to a new reality. We will outline what trends manufacturers are experiencing in relation to product data management, how manufacturers can… Read More »Why PIM is Essential for Brands and Manufacturers

How to implement a PIM solution

A Product Information Management (PIM) system is a transformative piece of kit when you realise how important it is to streamline your product data management, heighten the quality of the customer experience, and increase sales revenue. However, a PIM is a sophisticated suite of tools, and when its specifications are optimised for your business’s precise… Read More »How to implement a PIM solution

What is PIM? Meaning, examples and how it boosts eCommerce sales

In today’s digital marketplace, change happens at a dizzying pace so managing your product information effectively is crucial if you’re to attract and keep the attention of your eCommerce customers. Our article dives into Product Information Management (PIM) as a business phenomenon– what it is, its benefits, key features, and how its capabilities can increase… Read More »What is PIM? Meaning, examples and how it boosts eCommerce sales