The current revolution in purchasing habits is being driven by digitisation, which is not only expanding its power in retail markets but also shifting the operating paradigm for FMCG manufacturers. Product data management is becoming key to their success as expectations regarding new product launches, extension of product ranges and… Read More »Why FMCG Manufacturers should invest in product data management
Focusing on the importance of product information management usually emphasises its importance for marketing – providing high-quality, customer-facing and rich product data for customers and end users, we’re talking about the wide range of information generated about their products. The following list illustrates as such; Manufacturing Data: bills of materials,… Read More »Manufacturers: adopting product information management to support digitisation
In recent posts we explored the importance of fast and efficient product data acquisition processes, and how getting them right helps your business improve time to market and customer experience. There has never been a greater imperative to make sure your online product content stands out from the crowd. It needs to… Read More »Emerging themes in product data acquisition and onboarding
In previous articles, we’ve already seen the importance of maintaining high standards when onboarding product data for internal treatment and enhancement or when pushing product data out to channels where the end user ultimately decides if it is suitable or not for making a purchasing decision. There are many capabilities and… Read More »What capabilities are needed by retailers and distributors in the product data acquisition and syndication space?
A quick look at the news headlines tells us that retail is facing perhaps its greatest challenge ever. Rapid changes in consumer behaviour has been overlaid with the drastic impact of the Covid-19 pandemic on physical retailing. Additionally, there’s been a widespread adoption by previous non-users to online shopping and… Read More »How enhancements in product data technologies can drive cost savings and efficiencies for retailers
Exploding Information We have seen an information explosion in retailing over the last twenty years. Customers can now search for, select, and buy products via a range of user-friendly and intuitive online interfaces. Moreover, they expect faster, pain-free product experiences, where everything is easy, quick and convenient. That has meant… Read More »From considered to conscientious consumers – the role product data plays
Covid-19 has triggered an upheaval in the retail industry, causing many retailers to urgently ramp up their online offering. eCommerce is already well- established in mature economies worldwide, so any digital strategies which are behind the curve are very quickly having to address weaknesses. Regardless of the changes wrought by… Read More »Future trends in retail and how a product data strategy can help retailers adapt
If you’re in the industrial distribution game, your competitive advantage stands or falls on three attributes; Operational excellence and agility The quality of the experience you provide for customers and suppliers Your perceived (and real) value in a rapidly changing operating environment These aspirations are inextricably linked to the… Read More »How a product data governance strategy can drive value for industrial distributors
We helped RS Components, a leading industrial and electrocomponents distributor, transform their product data processes, data governance and technology to build a foundation for their growth plans. INDUSTRY Industrial Distribution PRODUCTS 1.5 million GEOGRAPHIES 80 countries REVENUE £2 billion Through their engagement with RS Components, Start with Data are helping… Read More »RS Components Case Study